This post is a public service announcement aimed at advertisers who use the Google Content Network.
A new MLM scheme called iJango has recently reared it’s ugly head, and it directly threatens your ROI. Unfortunately, iJango was able to get a Google Adsense account, even though it clearly violates Adsense program policies. If you read the policies page, please notice the 2nd topic labeled “Encouraging Clicks.” It states the following:
Publishers may not ask others to click their ads or use deceptive implementation methods to obtain clicks. This includes, but is not limited to, offering compensation to users for viewing ads or performing searches, promising to raise money for third parties for such behavior or placing images next to individual ads.
The part I put in boldface describes what iJango is all about.
Ijango is a hacked up version of Omar Al Zabir’s Dropthings, a free, open source, AJAX web portal. An easy way to prove this is by simply doing a site:president.ijango.com query in Google. The person programming iJango forgot to change the built-in meta descriptions, and Google indexed it the last time it crawled the site. In case you are catching this article after they fixed it, here is a screenshot of the query at the time this article was written:
A month before it actually launched, there was a lot of hype and propaganda generated by the people behind it. It has been pitched as a way for people to make money by using the internet, viewing ads, and performing searches. Here is a link to their latest video, and it is a great example of what I’m talking about: http://www.ijango.biz
The type of people who are falling for this scheme all have the same type of mental deficiency. They are all ignorant as to how internet advertising works, and they have a disturbing sense of entitlement to YOUR online advertising dollars. They all believe that this is some revolutionary idea that has never been done, and that they are all going to become millionaires by simply surfing the internet. Ijango is nothing more than the old “paid to surf” scheme, wrapped up in a new and shiny package, and being sold as something else. It’s one of those “accepted scams” in the sense that it’s a little bit of truth mixed in with a lot of lies, and pulls the wool over the eyes of the ignorant. The good news is that it has not worked since it launched on Saturday. The bad news is you’ve got an army of brainwashed, “get rich quick” people chomping at the bit ready to run up your CPM ads and click your CPC ads, so that they can GET PAID! Here is a screenshot of some tweets about iJango from it’s “directors.” This is an excellent example of the mentality of the people using and promoting iJango.
What can I do about the iJango threat?
Glad you asked, because that’s the whole purpose of this post. The most important thing you can do is to add ijango.com to your site exclusion list. In case you are not sure how to do this, I am providing this simple “step by step” guide on how to block your ads from being served to the rabid dogs on iJango.
Step 1: Log in to your Adwords account and select the 4th tab over labeled “Tools.” You will see a drop down appear, and you will want to click on “More Tools >>” as seen in the screenshot.
Step 2: You will now be at the “Tools” page for your Adwords account. On the left column, look for the header labeled “Optimize Your Ads.” The 5th clickable item is called “Site and Category Exclusion”, and you will want to click that.
Step 3: You should now be on the “Site and Category Exclusion” page as pictured below. If you are running multiple campaigns, you will need to select one from the drop down menu. Once your campaign is selected, simply enter ijango.com into the text box, and click “Save All Changes.” It’s important that you put in ijango.com WITHOUT the www. iJango has subdomains for all it’s users, so doing it this way will block your ads from being serviced on iJango sitewide! If you have multiple campaigns, you will need to repeat this process for each one! Now your advertising dollars are protected from the people that feel they are entitled to it for doing nothing!Filed under: Google, ijango, ijango scam